The answer to this puzzle is a single word.
2 Answers
The answer is ...
... salted, one of the basic flavours.
Each of the six pictures ...
... has three pieces of information: The colour, number and flavour of the macarons. The colour determines the order of the images (although for aesthetic reasons, they are already in order), the number determines which letter to take from the flavour:
S red 3 raspberry
A orange 3 oranges
L yellow 1 lemon
T green 4 pistacchio
E blue 6 blueberry
D violet 6 lavender
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3$\begingroup$ That is a really clever answer to a really clever puzzle! :D $\endgroup$– Mr PieSep 7, 2018 at 21:23
is it
skittles! taste the rainbow!
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$\begingroup$ No, no slogans are involved in the answer. $\endgroup$ Sep 7, 2018 at 16:04
rebus
tag also fit here or not? Besides, I already looked at @MOehm 's accepted answer, and I must say this puzzle was much more clever than I had anticipated! Really well done! DVL2 $\color{darkorange}{\bigstar}$ :D $\endgroup$