Oh, look, this is simple.
Welcome doesn't start with P, To is not commercial-related, The is not change-related, Great is roughly an antonym of the others, Beyond is not a carpet, I is not a rodent, Am is not a bird, Sorry is not reasonable-related, To is not a "number of times" indicator, Tell is not a fabric, You doesn't end in -ents, That is a short word and doesn't contain the vowel E (whereas the others only have the vowel E (discounting Y)), You doesn't end in -tic, Have is not fat-related, Passed is not a dessert, and On is not art.
The "obvious" set gives:
NOPE WRONG SET HERE
Man, I feel dumb! Time to check the answers.
TRY OTHER WORD SETS
Ok, let's do that instead.
YAY NOW FIND RESULT
Really? Well, there's one more option to try...
(After getting the first set of words, and "getting" the second set of words, the solution path was mainly "trying to massage out a message with 2 options per letter".)