If a word conforms to a special rule, I call it a Measured Word™.
Use the following examples below to find the rule.
And, if you want to analyze, here is a CSV version: (If you copy this text elsewhere, make sure that your font matches the one in the image above.)
Measured Words™,Not Measured Words™ AMITY,DISCORD BEST,WORST CLAW,TALON DAM,WALL DYE,COLOR MILK,WATER MOTH,FLY NEST,DEN OX,BULL PAW,HOOF REST,WALK SLY,SIMPLE WOLF,TIGER ZESTY,MILD
You've had a stroke of good luck! I'm giving you a hint.