Third try!
Makeup
Do you think that I can hide you from your friends? I'll have them seeing you through a different lens.
People look totally different with makeup on.
So don't be surprised if you can't recognize, Given that I'm a very familiar guise.
Celebrities with no make are almost unrecognizable
Underneath all these lies, I'll protect what you hide,
MayMaybe dark circles under your eyes.
I'll convince all their eyes, your secret is what I pride.
People put a lot on.
So beware what you see, this face smiling happily. Ere what you were, will be forced upon you unhappily.
They think they have to in this society. (and makeup can run if you cry).
Hidden hint
The first letter of each line spells disguise.