The optimumI think the least amount of presses is
27 steps
becausePress the following cells $x$ amount of times
the results yield 0 to 15
Press the following cells x amount of times:
\begin{matrix} 0 &1 &2 &1\\ 0 &7 &1 &1\\ 0 &2 &4 &6 \\ 0 &0 &1 &1 \end{matrix}
yielding
\begin{matrix} 1 &10 &5 &4\\ 7 &11 &15 &9\\ 2 &13 &14 &12 \\ 0 &3 &6 &8 \end{matrix}